Track your Business to Boost 🚀 your sales up to 3x

– Kazi Shamirul Alam
Web Analytics and Conversion Tracking- Expert
GTM , JS and GA4 Logos

99%

Client Satisfaction Rate

500+

Total Projects

50+

Countries We Serve

Introducing Kazi

Hello, I’m Kazi Shamirul Alam!

My journey into the dynamic world of digital marketing began after completing my BA and MSc in London. What started as a career choice quickly evolved into a genuine passion. As a Web Analytics and Conversion Expert with over 3 years of hands-on experience, I specialize in setting up, optimizing, and fixing conversion tracking systems to ensure every lead and sale is accurately captured.

Kazi Shamirul Alam

Web Analytics and Conversion Tracking- Expert

"Data is the foundation of improvement—no measurement, no progress."

Helping Agencies, Advertisers and Business Owners Ad to Maximize Performance with Precise Conversion Tracking using Server Side Tagging Google Tag Manager & GA4.

GA4 Tracking

FB Conversion Tracking

GADS Conversion Tracking

GA4 data Visualization

All Social Media Tracking

Facebook and Google Ads Optimization

WhatsApp

+880 1682-424242

Case Studies

Facebook Conversion API

 Fixing Facebook Purchase Tracking for Shopify

Google Analytics 4 Setup

Comprehensive eCommerce Tracking Setup for Client’s Success

Google Ads Conversion tracking for Shopify

Solution for Tracking Google Ads Conversions on Shopify

Facebook View Cart

Solved Facebook View Cart Tracking Issue with Custom JavaScript

Successfully Set Up Google Analytics 4

successful setup of Google Analytics 4 (GA4) for a client

Shopify Event Setup Completed

Successfully set up the data layer, configured event tracking, and implemented Google Ads conversion tracking

Setup and Troubleshoot GTM, GA4, and Google Ads Tracking for Nine Websites

Completed a comprehensive checkup across nine websites, auditing Tag Manager, Google Analytics 4, and Google Ads conversion tracking.

GA4 Ecommerce Tracking & Looker Studio Reporting for Shopify

This project involved setting up comprehensive GA4 eCommerce tracking and reporting for a Shopify website.

Shopify | Meta | GA-4 | SST - E-Commerce Retail Website (Beauty & Fashion)

Both websites already had tracking apps installed, which caused a doubling of event counts and data mismatch issues in GA4.

Google Looker Studio Dashboard Portfolio

This customized dashboard delivers actionable insights for optimizing marketing strategies, improving user experience, and driving eCommerce performance.

Looker Studio Dashboard for an E-Commerce Store

comprehensive Google Looker Studio dashboard for a clothing e-commerce store,

X (Twitter) Pixel Setup via GTM for Shopify Store

Both websites already had tracking apps installed, which caused a doubling of event counts and data mismatch issues in GA4.

TikTok Pixel Setup & Event Tracking for Ads

created custom audiences and optimized TikTok ads based on the collected data

Take a look at our articles & resources

Take a look at our articles & resources

Positive feedback

See what our customer's saying

4.9 Rated

4.9/5

I needed help setting up Google Analytics 4 and optimizing conversion tracking for my WordPress site. Kazi was amazing—he streamlined everything, fixed discrepancies, and helped me gain clear insights into my campaigns. Highly recommend his services!

Andy James

@andyjames

5.0 Rated

5/5

Amazing service! Kazi helped implement server-side tracking for my eCommerce business, and the results were outstanding. No more data loss due to ad blockers. If you’re serious about tracking, Kazi is your guy!

Ned Barnett

@nedbarnet

4.8 Rated

4.8/5

I was having trouble tracking sales on my WooCommerce site, and Kazi fixed everything seamlessly. He also provided a walkthrough video explaining the setup, which was super helpful. Will definitely hire him again!

Henry Ballard

@henryblrd

4.9 Rated

4.9/5

Kazi helped me resolve long-standing data discrepancies between Facebook Ads and Google Analytics. His expertise in server-side tagging made all the difference, and I couldn’t be happier with the results. Looking forward to working with him again!

Shana Matthews

@shana.mtw

4.8 Rated

4.8/5

Kazi is a lifesaver! He set up my Google Ads conversion tracking and cleaned up all the mess from my previous setups. Now I can finally trust my campaign performance data. Thanks, Kazi!

Malcolm Miller

@mc.miller

5.0 Rated

5/5

Kazi’s expertise in Google Tag Manager and server-side tracking is incredible! He configured everything for my website and helped me unlock valuable insights for my campaigns. Highly recommend his services

Lincoln Smith

@smlincoln

5.0 Rated

5/5

I struggled with tracking conversions on my Shopify store until I found Kazi. He configured my Facebook Pixel and GA4 perfectly, and now I have accurate data to optimize my ad spend. Quick, efficient, and knowledgeable—highly recommend!

Warwick Blake

@wrblake

4.9 Rated

4.9/5

Great experience! Kazi not only fixed my Facebook Pixel but also set up event deduplication to improve accuracy. His clear communication and quick turnaround make him the go-to expert for tracking issues.

 

Tara Dean

@tara.dean

5.0 Rated

5/5

Kazi’s ability to simplify complex tracking setups is impressive. He implemented server-side tagging for my site, bypassing ad blockers and syncing my data perfectly across platforms. Worth every penny!

Grace Osborne

@grace.or

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Facebook Conversion API

Don't let inaccurate tracking hold your business back 💴

As the saying goes, ‘If you can’t measure your business, you can’t improve it.’ Without the right tracking in place, you could be losing valuable dollars on ineffective ads

Need to set up the Facebook Pixel on Shopify, WordPress, or any other website? Or resolve issues with Pixel Events or Facebook Conversion API setups? I’ve got you covered!

Benefits of Facebook Pixel:
🎯 Accurate Audience Targeting: Reach the right people with precision.
👥 Custom & Lookalike Audiences: Build powerful audience groups to maximize impact.
📊 Ad Performance Measurement: Gain clear insights into your Facebook Ads’ effectiveness.
🛍 Dynamic Remarketing Ads: Leverage your catalog to craft personalized retargeting campaigns.
Let’s ensure your tracking is seamless and your campaigns drive measurable results! 🚀

 

You will get help with-

setup Facebook pixel

setup conversion API(CAPI)

Implement GTM on Website

Configure pixel events

Enhanced ecommerce tracking

Or Any Custom events.

Leads or Form tracking

Event DE duplication

Domain Verification

Got a Project? Let’s Optimize Your Tracking and Boost Results.

All Form Tracking

Hi, I am an expert in tracking Calendly forms, iFrame forms, Gravity forms, wpcf7 forms, button clicks, and Google Analytics 4 e-commerce tracking.

I specialize in resolving your issues and ensuring a smooth tracking experience. Moreover, my proficiency extends to GA4 server-side ecommerce tracking, Google Tag Manager, and Facebook Pixel and Conversion API.

MY SERVICES -

Google Tag Manager setup

Google Analytics 4 setup

Contact form 7 tracking

Iframe form tracking

Calendly booking tracking

Gravity form tracking

HubSpot form tracking

WP form tracking

Ajax form tracking

Newsletter tracking

Link Click tracking

Button click tracking

GA4 e-commerce tracking

Link Click Tracking

Got a Project? Let’s Optimize Your Tracking and Boost Results.

Google Analytics 4

Google Analytics (GA4) is a new property designed for the future of measurement. It collects both website and app data to understand the customer journey better. Uses events instead of session-based data. Includes privacy controls such as cookieles measurement and behavioral and conversion modeling.

MY SERVICES Include:

Install GA4 and GTM

Setup Conversion tracking

Setup Google Ads Remarketing Tag

Setup remarketing audience for Google Ads in GA4

Setup Ecommerce tracking using data layer

Setup Page views, Scrolls, Outbound clicks, Site search, Video engagement, and file download tracking

Setup form tracking

Got a Project? Let’s Optimize Your Tracking and Boost Results.

Shopify e-commerce tracking

Shopify Checkout Extensibility is a big step forward for Shopify store owners. You get clear data which helps you analyze your customer journey better. I am here to help you through this change and ensure your tracking is accurate.

The most important events, like purchases, starting checkout, and steps in the checkout process, are the part most affected by checkout extensibility.

I will help you track the checkout steps better. You can track all the important e-commerce events due to seamless integration with Google Tag Manager, Facebook Conversion API, and Google Analytics 4.

MY SERVICES -

Push DataLayer into LAX Sandbox

Dynamic Purchase Value Tracking

Purchase Event Tracking

Upgrade Checkout Extensibility by using GTM

Google Ads Dynamic Remarketing Tracking

Google Ads Conversion Tracking

Facebook Pixel and Conversion API

GA4 E-commerce Tracking

Got a Project? Let’s Optimize Your Tracking and Boost Results.

Cookie Consent Banner

Cookie consent is crucial for your website, enabling visitors to decide whether to allow cookies to collect their personal data. If your website has EU or UK visitors, a cookie banner is necessary for GDPR compliance.

The EU GDPR imposes significant fines for tracking users without consent, underscoring the importance of cookie consent. Moreover, all websites using Google services will be required to implement Google Consent Mode v2 by March 2024.

Google Consent Mode v2 upholds privacy standards set by GDPR and global privacy laws. It ensures that user data is protected and handled in compliance with regulations.

Got a Project? Let’s Optimize Your Tracking and Boost Results.

Looker Studio

I will create an excellent Looker Studio Dashboard Report Visualization to convert and visualize your raw data to an easy-to-understand Reports & Dashboard. You can share me your List of KPI’s and I will put my experience and skills to Deliver the best work to you.

Why Dashboard Visualization needs :

  • Enhanced visibility and readability of raw Data.
  • Timesaving efficiency & Better forecasting.
  • Find the KPI’s.
  • Better decision-making.

 

Why Looker Studio :

  • Looker Studio is free to use.
  • Its one of the best Data Visualization tools.
  • Easy to share this Data Visualization Dashboard.

 

What i will do :

  • Create Interactive Looker Studio Dashboard Visualization
  • Add Filtering Feature as per requirement.
  • Connect any Data Source like Google or Youtube Analytics, Search Console, Facebook/Linkedin/Google Ads Insights, Excel Sheet, Google Sheets and Public Data etc.

Got a Project? Let’s Optimize Your Tracking and Boost Results.

TikTok Tracking

Cookie consent is crucial for your website, enabling visitors to decide whether to allow cookies to collect their personal data. If your website has EU or UK visitors, a cookie banner is necessary for GDPR compliance.

The EU GDPR imposes significant fines for tracking users without consent, underscoring the importance of cookie consent. Moreover, all websites using Google services will be required to implement Google Consent Mode v2 by March 2024.

Google Consent Mode v2 upholds privacy standards set by GDPR and global privacy laws. It ensures that user data is protected and handled in compliance with regulations.

Got a Project? Let’s Optimize Your Tracking and Boost Results.

Facebook Conversion API

Fixing Facebook Purchase Tracking for Shopify

Our client was experiencing an issue where sales weren’t being tracked accurately on Facebook Ads, despite actual sales coming through. The website was built on Shopify, so we stepped in to set up Facebook Conversion API to resolve the tracking gap.

Data Layer Setup: First, we enabled the data layer on the site.

Google Tag Manager Integration: We connected Google Tag Manager to streamline and manage tracking.

eCommerce Event Tracking: We implemented tracking for essential eCommerce events—view item, add to cart, checkout, add payment information, and purchase—all using Facebook’s recommended parameters.

Conversion API & Event Match Quality: With the Conversion API in place, we focused on optimizing event match quality for accurate and reliable tracking.

As a result, Facebook Ads Manager started accurately reflecting sales data. The client’s ad performance has improved significantly, with sales nearly doubling since the update.

Google Analytics 4 Setup

Comprehensive eCommerce Tracking Setup for Client’s Success

Our client, who runs an eCommerce website, needed full tracking of all essential eCommerce events and had additional requirements. He wanted to understand his sales sources and gain insights into his customer journey through the sales funnel.

To address these needs, here’s the approach we took:

Data Layer Activation: We began by enabling the data layer on the website to collect all necessary data.

Google Tag Manager Integration: We connected Google Tag Manager to streamline event management.

Trigger & Variable Creation: Custom triggers and variables were set up to track key customer actions.

Event Setup: We implemented tracking for crucial eCommerce events, including view item, add to cart, checkout, and purchase.

Server-Side Tracking: To ensure accurate and reliable data, we also set up server-side tracking.

Custom Reporting: Finally, we created a custom report to give the client actionable insights and data-driven decision-making power.

With these measures, the client can now see where their sales are coming from and understand their funnel better, helping drive effective business decisions.

Got a Project? Let’s Optimize Your Tracking and Boost Results.

Google Ads Conversion Tracking for Shopify

Solution for Tracking Google Ads Conversions on Shopify

Our client was running Google Ads campaigns on their Shopify website, but purchases and conversions weren’t being tracked. To fix this, we implemented the following steps:

Google Tag Manager Integration: We started by connecting Google Tag Manager to the website to streamline tracking.

Data Layer Activation: Enabled the data layer to capture the necessary information for accurate tracking.

Google Ads Conversion Tracking Setup: Set up Google Ads conversion tracking to capture purchase data.

Enhanced Conversion Tracking: Added enhanced conversion tracking, helping optimize ad performance and improve data accuracy.

With these adjustments, the client’s Google Ads campaigns are now tracking conversions correctly, enabling better ad optimization and data-driven insights.

Got a Project? Let’s Optimize Your Tracking and Boost Results.

Facebook View Cart

Solved Facebook View Cart Tracking Issue with Custom JavaScript

I successfully fixed a client’s “view cart” tracking issue on Facebook. Using JavaScript, I converted the data into string format, ensuring it was accurately sent and tracked by Facebook.

This solution gives the client precise cart data, leading to better insights and more effective ad targeting.

Got a Project? Let’s Optimize Your Tracking and Boost Results.

Successfully Set Up Google Analytics 4

Setup of Google Analytics 4 (GA4)

I recently completed a successful setup of Google Analytics 4 (GA4) for a client. Although the client had initially set it up on their own, it wasn’t functioning correctly. I identified and resolved all existing issues, ensuring that all tags are now firing accurately.

The setup is now fully optimized, providing the client with reliable data for actionable insights.

Got a Project? Let’s Optimize Your Tracking and Boost Results.

Shopify Event Setup Completed

Google Ads conversion tracking

Successfully set up the data layer, configured event tracking, and implemented Google Ads conversion tracking for purchases on Shopify. Everything is now optimized and running smoothly!

Got a Project? Let’s Optimize Your Tracking and Boost Results.

Setup and Troubleshoot GTM, GA4, and Google Ads Tracking for Nine Websites

Completed a comprehensive checkup across nine websites

Completed a comprehensive checkup across nine websites, auditing Tag Manager, Google Analytics 4, and Google Ads conversion tracking. I identified and resolved errors, ensuring accurate and reliable tracking across all platforms.

Got a Project? Let’s Optimize Your Tracking and Boost Results.

GA4 Ecommerce Tracking & Looker Studio Reporting for Shopify

GA4 eCommerce tracking and reporting for a Shopify website.

This project involved setting up comprehensive GA4 eCommerce tracking and reporting for a Shopify website. First, I implemented all essential event tracking using Google Tag Manager to capture accurate data. Then, I created a customized GA4 report in Google Looker Studio, providing the client with actionable insights.

Got a Project? Let’s Optimize Your Tracking and Boost Results.

Google Looker Studio Dashboard Portfolio

comprehensive Google Looker Studio dashboard for Baysmokes

Project Overview: I developed a comprehensive Google Looker Studio dashboard for Baysmokes, aimed at analyzing website traffic, user behavior, and eCommerce performance. The dashboard offers key insights into traffic sources, devices, customer journeys, and top product pages, enabling data-driven decision-making.

Key Segments:

  • All Overview: A high-level summary of traffic and engagement metrics.
  • Device, Category, and Country Breakdown: In-depth insights segmented by device type and geography.
  • Traffic & Behavior: Analyzes user engagement, bounce rates, and interaction patterns.
  • eCommerce Funnel: Visualizes the customer journey from awareness to purchase.
  • Top Product Pages: Highlights the most popular products based on user interactions.

Visualizations Used:

  • Pie Chart, Column Chart, Time Series, Score Cards
  • Funnel, Heat Maps, Sparkline, Gauge, Stacked Area Charts

This customized dashboard delivers actionable insights for optimizing marketing strategies, improving user experience, and driving eCommerce performance.

Got a Project? Let’s Optimize Your Tracking and Boost Results.

Looker Studio Dashboard for an E-Commerce Store

Comprehensive Google Looker Studio dashboard

I developed a comprehensive Google Looker Studio dashboard for a clothing e-commerce store, featuring two dedicated pages for streamlined data analysis.

  • Page 1 – Google Analytics Integration: This page provides insights into website traffic, user behavior, and conversion rates, allowing the store to track key performance indicators and understand customer interactions.
  • Page 2 – Google Ads Performance: This page focuses on Google Ads metrics, including ad spend, click-through rates, and ROI, providing clear visibility into advertising performance.

The dashboard serves as a centralized, real-time data hub, empowering the e-commerce store to make informed marketing and business decisions. The design emphasizes clarity, usability, and interactive elements, ensuring an intuitive experience for in-depth analysis.

By consolidating all essential data into a single dashboard, this project enables the store to optimize performance, drive growth, and make data-driven decisions effectively.

Got a Project? Let’s Optimize Your Tracking and Boost Results.

X (Twitter) Pixel Setup via GTM for Shopify Store

X (Twitter) Pixel for a Shopify store using the Conversion API

I successfully set up the X (Twitter) Pixel for a Shopify store using the Conversion API and configured custom events through Google Tag Manager (GTM). This setup allows for enhanced tracking, ensuring that the client’s Twitter ads are optimized for better conversions and more accurate data.

Got a Project? Let’s Optimize Your Tracking and Boost Results.

TikTok Pixel Setup & Event Tracking for Ads

configuring key events such as Page Views, Add to Cart, Purchases, and Sign-up

I successfully set up the X (Twitter) Pixel for a Shopify store using the Conversion API and configured custom events through Google Tag Manager (GTM). This setup allows for enhanced tracking, ensuring that the client’s Twitter ads are optimized for better conversions and more accurate data.

Got a Project? Let’s Optimize Your Tracking and Boost Results.